Digital Republik - Executive - Search Marketing (1-5 yrs) | Latest Job Openings in Mumbai

Minimum Qualification Requirement:- Bachelors Degree (English Medium)
- Good English speaking skills
- Practical experience of Google AdWords & MS Excel.

Job Description:
1. Manage the Search Marketing functions for the Agency's Client Brands.
2. - Management- would mean, the timely & effective management of Client Brand Campaigns on the Google network.
3. It would also mean understanding and implementing Search Engine Optimisation (SEO) Campaigns for the Agency's Client Brands.

Role & Responsibilities:

1. Understand the Client's Search Marketing objectives from the Brand Manager.
2. Research about effective Search Marketing Strategies through online research.
3. Learn about the Company's previous Campaigns and what worked & did not work.
4. Gain a thorough understanding of each platform (e.g. Google Display Network) and the various content networks and explore possibilities of creating effective Campaigns within those mediums.
5. Understand - Audience Targeting & Segmentation- as well as all other Technical attributes that help create an effective campaign.
6. Prepare a Client Campaign Strategy & Execution plan (In partnership with the Brand Manager & Creative Team).
7. Track performance of each campaign & create Management reports as needed.

Training Provided:
1. 3-4 Months On-Job Training (Internship) of the Google Platform, Tools & Campaign Strategies.
2. Involvement in Client Campaign creation Strategy meetings.

Skill Sets or Training Preferred (if any): - Google Certification
Prior Work Experience Requirement: Prior internship within the same field.

Latest Job Openings in Mumbai | Vacancies New Mumbai | Job Recruitment

Hiring for Brand Manager for E-commerce Company - (2-5 yrs) | Latest Job Openings in Mumbai

Minimum Experience :-  2-5 years experience in branding companies or products for the

- Tech industry or related industry.

- Should have facilitated creating the brand manual / product style guides and enforced it in activation of campaigns.

Role Accountabilities :

- Curate the brand values and set the product standards, mission and vision statements, goals and milestones.
- Communicate our brand character internally and align the company around foundational ideas and brand personality.
- Conduct consumer & market research to identify new opportunities, benchmark competition's communication & strategy.
- Supporting the marketing team with insights on competition methodology and appropriate positioning of the brand.
- Identify how the products for the brand can be positioned and what new markets can be tapped on with the products.
- Define a research-based brand strategy, to build a core base of brand advocates and loyalists over a period of time.
- Facilitate and execute the events, projects and campaigns to communicate the brand's message to its target audience.
- Gather and analyze consumer behavior data (e.g. web traffic and rankings) to create an analytics action loop for the brand.
- Enforce and take audit of the brand's and product's identity, copyrights, trademarks, logos and other publications.
- Work with the marketing team to analyze current marketing strategies and develop new and improved marketing practices.
- Constantly evaluate competition brand & reposition our brand across collaterals for edge over and above the competition.
- Ideate, manage and audit the marketing, design and content creation teams within the set brand guidelines and standards.
- Outsource, collaborate and execute the content creation with external agencies to generate brand and product collaterals.
- Oversee design, communication and packaging across the channels of communication for each product.
- Present with intelligent market research and trend analysis report like market sizing and universe from time to time.

All the Best
Latest Job Openings in Mumbai | Vacancies New Mumbai | Job Recruitment