Digital Marketing Manager | Mumbai Rentokil Initial - Goregaon

Company Name: Rentokil Initial

Location: Goregaon, Mumbai

Job Profile: Digital Marketing Manager

Rentokil Initial: Rentokil Initial is an international business services company employing over 35,000 colleagues across 70 countries. We strive to protect people and enhance lives, for example by controlling pests, improving hygiene and improving interior spaces with plants and scenting. We are experts in the fields we operate in, investing in training, science, innovation and technology. Rentokil PCI is the leading pest control service provider in India. A Rentokil Initial brand, Rentokil PCI was formed in 2017 through a joint venture (JV) between Pest Control India, the number one pest control company in India, and Rentokil, the world’s leading pest control brand. Rentokil PCI aims to set new standards for customer service with operations across 250 locations in India.
 Job Responsibilities:

•  Develop and Implement digital marketing plans to achieve target and improve profitability of the organization
•  Manage and improve lead generation campaigns through SEO/SEM & keyword optimization and measure results.
•  To understand the new opportunities/threats in the market
•  Should be able to co-ordinate marketing campaigns with sales activities.
•  Managing the overall budget allocated for Digital Marketing
•  Plan and execute all digital marketing, including SEO/SEM, marketing database, email and social media marketing
•  Planning and implementing promotional campaigns in Social Media.
•  Should be able to conduct market research to understand the new opportunities in the market and then integrated plans by developing marketing strategies
•  Overall responsibility for brand management and corporate identity
•  Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
•  Identify trends and insights, and optimize spend and performance based on the insights
•  Set KPIs for agency and review weekly.
•  Content development for website/blog/SM.
•  Drive conversion rate of leads in the sales team.
•  Collaborate with internal teams to create landing pages and optimize user experience
•  Proficient in handling agencies and vendors as per the business requirements

Skills Required:

•  Digital Marketing (SEO/SEM) Proficiency.
•  Result Oriented.
•  Ability to multi-task and being able to prioritize work.
•  Ability to delivery to deadline.
•  Excellent presentation and negotiation skills.
•  Strong research and analytical skills to forecast and identify trends and challenges.

Educational Qualification:

•  Bachelor’s degree (master’s preferred) in Marketing, Business Administration, or any other related field. An equivalent of the same in working experience is also acceptable for the position.
•  5+ years of experience in the relevant field
•  Proficient in the use of computer applications and systems especially with excel, word and power point (or its equivalent).
•  Excellent written and verbal communication skills

Visit here for more information -https://www.rentokil-initial.com/

All the Best

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